{"product_id":"the-ground-up-crewneck","title":"The Ground Up Crewneck","description":"\u003cp\u003eSuccess isn’t built overnight — it’s built \u003cstrong\u003ebrick by brick\u003c\/strong\u003e. 🧱 The \u003cstrong\u003eGround Up Crewneck\u003c\/strong\u003e is inspired by the work, consistency, and determination it takes to build something of your own. Featuring the bold \u003cstrong\u003eBRICK BY BRICK\u003c\/strong\u003e design layered over subtle brickwork with Poppy by the Shore detailing, it’s a nod to building careers, communities, and success from the ground up.\u003c\/p\u003e\u003cp\u003eMade from a substantial \u003cstrong\u003e85% cotton blend\u003c\/strong\u003e, this unisex crewneck has a relaxed, loose fit with drop shoulders for an effortless everyday feel. At \u003cstrong\u003e11.2 oz\/yd²\u003c\/strong\u003e, it’s a cozy, elevated layer for office days, showings, coffee runs, team events, or celebrating another deal closed.\u003c\/p\u003e\u003cp\u003ePart of the \u003cstrong\u003eWCD x PBTS Collection\u003c\/strong\u003e, it’s made for the people putting in the work — one brick, one client, and one closing at a time.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eUnisex fit\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003e85% cotton \/ 15% polyester\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eHeavyweight \u003cstrong\u003e11.2 oz\/yd² (380 g\/m²)\u003c\/strong\u003e fabric\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eSoft, substantial cotton-blend construction\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eRelaxed, loose fit\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eDrop-shoulder silhouette\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eClassic crewneck \/ O-neck\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eLong sleeves\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eDesigned for spring and fall layering\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eStatement \u003cstrong\u003eBRICK BY BRICK\u003c\/strong\u003e back graphic\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003ePoppy by the Shore detailing\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003ePrint area: 40 × 52 cm\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eItem Number: UT0250\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eMachine wash at 30°C on a gentle cycle\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eDo not bleach\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eTumble dry low\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eIron on low heat; avoid ironing directly over the print\u003c\/li\u003e\n\u003cli data-list=\"bullet\"\u003e\n\u003cspan class=\"ql-ui\" contenteditable=\"false\"\u003e\u003c\/span\u003eDo not dry clean\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cem\u003ePlease note: Minor variations between production batches may occur due to differences in fabric, dye, and processing.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ctable id=\"size-guide\" style=\"width: 1024px;\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"font-weight: 400; border: 1px solid #e2e2e2; width: 150px; background: #F8F8F8;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"font-weight: 400; border: 1px solid #e2e2e2; width: 150px; text-align: center; background: #F8F8F8;\" colspan=\"1\"\u003eS\u003c\/td\u003e\n\u003ctd style=\"font-weight: 400; border: 1px solid #e2e2e2; width: 150px; text-align: center;\" colspan=\"1\"\u003eM\u003c\/td\u003e\n\u003ctd style=\"font-weight: 400; border: 1px solid #e2e2e2; 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